Becky Mollenkamp has helped established B2Bs share their message by writing compelling content that educates, inspires, and activates their target market. She has two degrees in journalism and has worked for daily newspapers, large consumer magazines, and trade publications. More recently her focus has been helping corporations with content marketing. Becky has been a successful freelance writer for 12 years, with several 6-figure years. She’s grown and adapted her business over the years (the type of work she offers, the types of clients she approaches, and the ways she markets herself).
SEO: Changes in the Field & New Trends for 2017
Vijay Khandekar is a SaaS Growth & Digital Marketer with around 4 years of hands-on experience. Former Head of Product Growth at Pipemonk (Acquired by Freshdesk), he is currently heading growth for SERPed.net — an SEO tools suite with 42+ powerful SEO tools. He is also building Platform.ly — a platform to run the whole back-end of an online business. His areas of expertise are: SEO, demand gen, and conversion optimization.
Landing Guest Posts in Top Publications & Using Content to Drive Traffic
Bill Widmer is a content marketing expert and freelance writer with over four years’ experience. He’s written for Social Media Examiner, Content Marketing Institute, Duct Tape Marketing, and many other well-known publications. Bill also holds a bachelor’s degree in marketing from Penn State with a minor in psychology, as well as two HubSpot marketing certificates. Working as a content marketer for years has taught Bill a thing or two about creating great content and using it to grow a business. In Bill’s words: “Content marketing is about more than just creating content; you also need to promote it, involve influencers, perform SEO, target the right keywords, and cover the right topics.”
Marketing: Lessons from a Hardware Tech Startup
Stefanie Chan is the marketing lead at Grobo Inc., a growing hardware tech startup which has developed the “Grobo One Grow Box”, a smart home gardening system that helps people easily grow fresh food — as well as cannabis! — all year long. In the process, Stefanie has gained extensive experience with almost every aspect of marketing and branding and has travelled to Shenzhen, China, to participate in HAX, the world’s largest hardware accelerator. Stefanie is always learning about the latest in digital trends and has a strong passion for marketing and associated consumer behaviours.
Double Your Traffic Using Multilingual Opportunities
Jordhy Ledesma is an award-winning web developer and best-selling academic co-author of Best Buy: Investing in Language Learning (Bloomberg Business Week, 2013). He holds three degrees from the University of Virginia Darden School, where he was a Batten Scholar, PUCMM, and the Loyola Polytechnical Institute. Jordhy is a Deloitte alumnus, a four-time Miss Universe D.R. web designer and has advised companies such as Verizon, Best Buy, Rosetta Stone and more. For his full bio visit Jordhy.com.
Best Practices for Managing Your Distributed (Remote) Team
Mario Peshev is a tech engineer turned manager and business owner, who’s gained a multitude of skills along the way. He’s the founder of DevriX, a distributed agency of 25 people, delivering high-end WordPress solutions and growth strategy for fast-paced startups and SMEs. While heading both the business and technical development departments at DevriX, Mario also does part-time consulting for hundreds of multinational companies, startups, and foundations. Mario has delivered more than 10,000 hours of training for educational institutions and organizations such as CERN, VMware, and SAP Labs.
Mobile App Development: The Good, the Bad & the Ugly
Ramon C. Pastor graduated from the Ateneo de Manila University and worked for 6 years as Information Technology Manager at a local manufacturing company as well as Business Development Manager at a local IT company before co-founding Rogomi. After releasing his first iOS app on the Apple App Store in May 2009, Ramon has developed numerous apps and given countless mobile development talks. He’s also delivered basic iOS development seminars at various universities and corporate-sponsored events, nationwide. In August 2013, he was chosen by Nokia as one of ten global developers to join the Nokia Imaging SDK team in Lund, Sweden to participate in the exclusive Future/Capture Hackathon.